Boobie Ike

A Vice City legend who acts like it, all smiles until it's time to talk business.

Updated September 28, 2026. Sources: Rockstar's official site, trailers and press previews.

Confirmed said or shown by RockstarPreview report seen by press, not officially statedUnconfirmed fan-spotted or reported

Who he is

Boobie Ike is a local Vice City legend, and Rockstar says he acts like one. Confirmed He's one of the few people who turned his time in the streets into a legitimate empire, spanning real estate, a strip club called the Jack of Hearts, and a recording studio.

He's friendly and all smiles, right up until it's time to talk business.

Only Raw Records

What Boobie is most invested in, according to Rockstar, is his partnership with young music hustler Dre'Quan Priest on the label Only Raw Records. Confirmed The label has signed the rap duo Real Dimez, and what it needs now is a hit.

In the Extended Look

The first mission shown in the August 2026 Extended Look has Jason and Lucia collecting a package for Boobie. Confirmed It goes badly wrong, which suggests his business isn't quite as legitimate as the real estate portfolio implies.

Questions

What does Boobie Ike own in GTA 6?

Real estate, the Jack of Hearts strip club and a recording studio, and he co-runs the label Only Raw Records with Dre'Quan Priest.

Do Jason and Lucia work for Boobie Ike?

They take at least one job for him: the Extended Look opens with the pair picking up a package on his behalf.

Related characters

  • Dre'Quan Priest

    Record label co-founder

    Always more hustler than gangster, and music was always the goal.

  • Real Dimez

    Rap duo: Bae-Luxe and Roxy

    Two friends from high school chasing a second viral moment.

  • Jason Duval

    Playable lead

    An ex-Army drifter in the Keys who wants an easy life and never quite gets one.

  • Lucia Caminos

    Playable lead

    Raised to fight, fresh out of prison, and done with half-measures.